Website Evaluation Ideas. Best Ways To Evaluate A Site
Entrepreneurs and managers are sometimes faced with the need to objectively assess the quality of a commercial site. But how do you draw the right conclusions if you don’t consider yourself an expert in web development?
This article will be a simple and practical checklist for you.
First, consider the situations in which you may need an objective assessment of the site:
1) To understand whether a redesign is needed — you admit the idea that your site is morally outdated, but you don’t want to make a hasty decision to develop a new version.
2) To evaluate the site of competitors — you want to understand how successfully your nearest competitors have presented their products on the Internet.
3) To assess the quality of a developer’s portfolio — you try to choose the best contractor from several. Evaluate them on the basis of already developed and launched web resources. The principles for assessing the quality of the site in all three cases will be the same, but the tools available for tracking the effectiveness of a web resource will differ. We tried to take this specificity into account in this article, describing both direct tracking of the site’s return and assessment by indirect criteria.
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